Auto Journey

After the success of the G4 challenge in 2003, Land Rover and United Kingdom’s network television Channel 4 takes the Land Rover G4 Challenge back to the road again. Channel 4 will broadcast the events of the 30-minute episode of the 2006 Land Rover G4 Challenge starting this Saturday. As expected, the Land Rover G4 Challenge will be an adventurous and extremely on- and off-track competition which features challenges on various terrains and exhilarating locations. As for Land Rover, they will allow the participants to use their vehicles and other Rover universal parts.

Channel 4 will show the challenges encountered by the 18 participants during the extreme competition. For 28 days, the participants will face different challenges that include driving a 4WD Land Rover, kayaking, running, climbing different altitudes, exploring different cultures, and uncovering hidden gems. The 18 participants will represent their respective nations in the 2006 Land Rover G4 Challenge namely Argentina, Australia, Belgium, Brazil, Chile & Costa Rica, France, Germany, Greece, Ireland, Italy, Japan, Netherlands, South Africa, Spain, Russia, Taiwan, Turkey and United Kingdom.

The challenge will take place in Southeast Asia, crossing half way around the world to South America. The first stage of the Land Rover G4 Challenge begins in the beautiful city of Bangkok, Thailand. There will be river crossings, meeting monks from Buddhist temples, and exploring untouched jungles. After a 10-day challenge in Bangkok, the participants will move to the remote places in Laos with many log bridges and a wide area of rice fields. The first stage of the Land Rover G4 Challenge will finish at Vientiane, which is the capital city of Laos.

The next stage of the G4 Challenge is an urban competition in Rio de Janeiro. The Brazilian city offers stunning city sceneries along with the vast beaches facing the Atlantic Ocean. The last stage of the challenge will happen in Bolivia. Striking views of mountain ranges also means extreme challenges for the participants. The highlight of the last stage is the event on the Salar de Uyuni, which is the world’s largest salt lake. In the last day of the competition, the Land Rover G4 Challenge Finals will begin wherein the top four challengers will go face-to-face with each other to be the ultimate winner and bring home the brand new Land Rover Range Rover.

Rover universal parts

Carol Mitchel is an executive assistant in one of the leading automotive magazine in Los Angeles, California. She is a certified car lover and loves extreme sports.

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Compared to the very first cars that the Mazda auto manufacturing company introduced to the market, the modern ones have come out to be bigger, more advanced, and yes, much more expensive. Of course, for most companies, larger packages come with a greater price. Just imagine the GLC, or the Great Little Car. It was an okay kind of car, but with the replacements done and the innovations that Mazda has learned through the years, they have come up with exceptional vehicles like the Mazda Prot

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The Ford Fiesta and the Ford Fusion has been refreshened for the automobile market. And now, this has assisted greatly in keeping the sales and the numbers up. So far, the Ford Focus has remained the best selling vehicle for the Ford of Europe. In fact, for this year, it has already sold some 157,000 units already and yet the year has not yet ended. On the other hand, the Ford Fiesta is celebrating its 30th anniversary this year, 2006. Closely following suit is success for it has experienced an increase of some five percent in sales. Last April alone, it sold some 27,100 units.

The first four months of 2006 proved to be quite a prediction for the months ahead for Ford in Europe. You see, during this first quarter, Ford in Europe experienced selling 131,00 Ford Fiestas which is actually a nine percent rise in sales compared to the same period for last year. If you put the Ford Fusion’s sales along with the Ford Fiesta’s, the total sales went up to 162,800 units which actually equates to a nine percent increase.

According to Stephen Odell, the vice president of marketing, sales, and service of Ford of Europe, “As market leader in the UK, Ford sales feel the affect of slower demand in that region more than others. We are fully confident that we will retain overall market leadership for the year in the UK, without resorting to pursuing unprofitable business. Elsewhere, we continue to have tremendous success in emerging markets, which we expect to continue to grow strongly in the future.”

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Jay Stevens works as a consultant for an established auto parts store in the country. He has expertise in automotive technology and has extensive knowledge on the auto parts industry.

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